ROLLING LOUD X INSTAGRAM
CAMPAIGN:
Instagram #RL Reels
ROLE:
Art Direction, Animation, Design
CREDITS:
Agency: Johannes Leonardo
Group CD's: Hunter Hampton & Jeph Burton
Design Director: Shaung Wan
ABOUT:
Rolling Loud is the largest hip hop music festival in the world. Established in 2015, the international festival takes place in the US, Europe, Australia, and Canada.
For Rolling Loud 2022, I partnered with Instagram to create festival visuals for their #RLReels campaign. Using a mix of my hand drawn style and video collage, I created over 80 separate assets for all the different stages and screens.
